Reviewing Rachel Rofe’s Repeat Buyers Strategy

Rachel Rofe is an executive coach who specializes in helping people get unstuck and move forward. She speaks at conferences all over the world on topics like communication, goal-setting, mindset and personal development. In her new book “Repeat Buyers Strategy”, Rachel shares with audiences how she helped a client grow his business through repeat buyers strategy—a process which focuses on breaking down barriers to purchase by understanding buyer behavior.

Rachel Rofe is an entrepreneur who has built a business from scratch. Her Repeat Buyers strategy is one of the most popular ways to grow your business. Read more in detail here: rachel rofe youtube.

The only thing better than earning a lot of sales, according to Rachel Rofe, is making even more sales from recurring customers. She continues, “Repeat clients are excellent since they’ve previously purchased from you.” “They already know they enjoy what you’re selling, so you don’t have to attempt to persuade them to buy from you.” It’s simply a lot simpler to sell this way. If people keep coming back and having a wonderful time, they’re more likely to tell their friends and family about you.” Rachel Rofe’s work may be seen further down the page.

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Not only that, but earning a repeat client is far simpler than acquiring a new one. Overall, I believe we can all agree that this is a fantastic thing. So, what can you do to increase the number of repeat sales? The first is that you may use Saved Replies to simplify your client support. Snippets was the name for this on Etsy. In any case, they are ready-to-use replies that you can send with a single click.

This allows you to get the most out of your assistance in the shortest amount of time. You have a thoughtful, detailed message ready for everybody who contacts you, inquires, or complains. Hopefully, you will impress them and earn their business again. Log in to Etsy, go to your Shop Manager, click Messages on the left-hand side, then Compose on the top right, then All Saved Replies to create and modify Saved Replies. From there, it’s self-explanatory.

You may also send consumers follow-up communications after they’ve made a purchase. According to Rachel, this may make a big difference in terms of client happiness. “When I originally launched my Etsy business,” she explains, “I had a message that automatically delivered to consumers every time they bought anything from my site.” “As a thank you, the letter might include a promo code for something like 20% off their next transaction.”

This was an excellent method to increase repeat business. Simply go to Marketing, Sales and Coupons, Add New Special Offer, then Create Coupon in your Etsy Shop Manager to get started. Enter the particular information you want, then click Review and Confirm. And, presto, your consumers will get it as soon as they complete a purchase. Just make sure you’re not paying them for favorable feedback, since this is against Etsy’s policies.

Create a frequently asked questions and policies section for your shop as another way to encourage repeat business. You want your consumers to know where you stand on refunds and exchanges right away. It also doesn’t hurt to aggregate some of the most often asked questions into a FAQ, even if it’s repetitive, and properly answer them.

This creates a devoted following. It provides your clients with a reference point before they make a purchase from you. It establishes credibility and confidence. It also correctly establishes expectations. “Those are the type of low-hanging fruit you can do to increase sales,” Rachel explains. “They’re little things, but they can make a tremendous impact in terms of attracting repeat customers and keeping people pleased.”

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Katie Smith: Watch this brief video if you want someone who will tell it like it is, respect your time, and show you a company that could really work for you.